Regional Indian Languages and Social Media

By: Nnehkai Agbor

New social media platforms are providing people who speak Indian languages to have a better connection with their culture. Over the past four years, social media networks have provided people in this area with the ability to freely express themselves and their culture.  india-pakistan-bangladesh.jpg

Muganool, Shabdanagari, Mooshak, ejibON and Prasangik have been established as networks catering to people whose native languages are Hindu, Bengali and Assamese among others. These networks are only offered in Indian languages. The purpose of these networks is to give users the opportunity to use their native language when they may not have it during their daily lives.

Modelled after Facebook, these networks allow users to share their thoughts about their culture with people come from similar backgrounds. They provide an intimacy for the users that they could not receive on Facebook.

With over 1.55 billion active users, Facebook has made it easier for a person’s opinion to be overshadowed by trending topics and other news his or her friend finds more interesting or newsworthy.

The networks also give its users voices that would otherwise get lost in the crowd of Facebook. Users are able to discuss and debate news and ideas that directly affect their culture. It also gives them the opportunity to connect with friends and family they may have lost contact with while working abroad or in a different city.

These four networks have taken what works and does not work on Facebook and used them as tools to create a community dedicated to people in a specific region who are not able to fully practice their culture to full extent.

Published by

UNT Eagle Strategies

Class members of the social media class in the Mayborn School of Journalism