Way To Go Twitter


For engaging millennials in this debate

By Lisa Jany-Escalera // @lisaveronikaj


Being a journalism major, I feel a little obligated (not that I don’t enjoy politics) to watch the presidential debates, and probably would have gone out of my way to stream them, if for some reason I did not have access to the program. As for my fellow millennials, I am not quite sure that would have been the case. That is exactly why, this blog entry is dedicated to praising my favorite social media platform, Twitter, for not only streaming these debates, but for opening a conversation amongst a younger audience regarding the happenings of this country.

According to Twitter, the average audience on their site throughout the second presidential debate (including pre and post event) were about 369,000 unique viewers, which is a 7 percent increase from the first debate. The Bay-Area-based social media site recorded that 70 percent of Sunday night’s debate streamers were under the age of 35. Whether or not this can be attributed to our actual interest in the presidential race or the mere fact that our candidates are a little.. interesting, is unsure, but the views were present. Way to go Twitter.

Of course, having the debates on Twitter, leaves much room for commentary (both insightful and not), memes, trolls, parodies dedicated to the two nominees. Perhaps, my favorite accounts to follow during the 90-minute live event are fact checkers – just in case some of the claims sounded a bit far-fetched.

Overall, viewers were very happy with the fact that Twitter provided quick and easy access to Trump and Clinton’s debating, but did note that the site was a little over a minute behind, as far as live streaming goes. By providing access to follow along, Twitter has invited many young people to experience this very important event along with the rest of the nation. Again, WAY TO GO TWITTER!

Credit: twitter.com






Published by

UNT Eagle Strategies

Class members of the social media class in the Mayborn School of Journalism